Develop an overall ²ÝÝ®ÊÓÆµ brand strategy, including increasing faculty and alumni visibility.

Define our market for each college and develop a comprehensive marketing plan to attract and retain students at desired levels.

Communicate the value of liberal arts and integrate into each college and program.

Increase ²ÝÝ®ÊÓÆµ Kate’s global visibility.

Engage key stakeholders and partners as brand ambassadors.